In today’s online marketplace, millions of consumers are visiting popular Comparison Shopping Engines (CSEs) like Google Product Search, NexTag, Shopping.com and Bing Shopping. These engines allow consumers to compare products, features, and pricing — as well as consumer and expert ratings and store locations — all from one centralized place.
Shopping feed management takes away the time, resources and technical complexity of selling your products on shopping comparison sites. For many e-commerce websites, selling via CSEs brings significant results in a short amount of time. By targeting buyers, rather than browsers, you can begin driving ready-to-convert traffic to your website and start increasing your revenue.